As soon as the email dropped into the inbox, Twitter, Facebook, and LinkedIn were awash with people posting their new-found ‘elite’ status. Whether you were in the top 1%, 5% or 10% it was a chance to raise the profile even more by telling everyone else about it. But with 200 million members even with a top 1% viewed profile you share that accolade with another 2m others, not so unique after all.
It quickly spawned new LinkedIn Groups for those lucky enough to make the cut and being a jaded cynic all I could think of was that it was a cheap ploy by the owners to farm a bit of attention and create a large group (after all, you’d think 2m people would rush to it) but strangely enough the “Top 1% Group” has only 40 members and a sister group 169, so it begs the question: what did it really achieve?
After all, it means that your profile was in the upper tier of those viewed but it’s not exactly brought you riches has it…..social media narcissism is alive and well it seems.
I’d be interested to hear just exactly what you intend to do, if anything, with this status ? How do you intend to capitalize on it?